| SEO/CRO Website Growth Manager |
| Job Title | SEO/CRO Website Growth Manager |
| Department | Birmingham, UK – Marketing / Digital Growth |
| Location | Birmingham, UK - office-based |
| Reports To | Head of Marketing |
| Employment Type | Permanent |
| Salary | Competitive, dependent on experience |
About Diaspora Insurance
Diaspora Insurance provides culturally informed insurance solutions for diasporans living and working abroad, helping customers protect themselves, their families and their dignity across borders. As the business prepares for FY2026/27 growth, Marketing is building a stronger brand, digital, community, event and partnership engine to support awareness, lead generation, online portal conversion, retention and trust.Role Purpose
Own the website as a growth channel, including SEO, CRO, landing pages, analytics, portal conversion, AI visibility and website performance. The role is critical to converting web traffic into direct online policies.The business is targeting approximately 4,000 policies through the online portal in 10 months. This requires dedicated ownership of SEO, CRO, technical website performance, country landing pages, conversion journeys and portal analytics.Key Responsibilities
- Own the website growth roadmap, ensuring the site supports lead generation, online self-sign-up, NTU recovery, partner journeys and retention journeys.
- Develop country-specific SEO landing pages for Zimbabwe, Nigeria, Ghana and Kenya, with clear product, claims, FAQ and quote modules.
- Lead CRO testing across landing pages, quote calculator, forms, CTAs, WhatsApp assist, trust proof, reviews and payment reassurance.
- Work with IT/PAS/portal teams to ensure tracking, conversion events, abandonment journeys and customer experience are implemented properly.
- Build and manage event, partner, influencer and BDM landing pages with unique URLs and attribution tags.
- Improve organic search rankings for funeral cash plan, repatriation, funeral cost, diaspora insurance and country-specific protection queries.
- Build AI visibility content that is structured, authoritative and easy for search/AI tools to cite.
- Maintain website content quality, mobile speed, Core Web Vitals and technical SEO hygiene.
- Report weekly on traffic, conversion rate, quote starts, portal applications, abandonment and paid policies.
- Work with the Content Producer and Social Strategist to turn FAQs, claims education and corridor insights into web content.
Key Performance Indicators / Success Measures
| KPI Area | Measure |
| Website lead target | Support 25,500 website traffic leads and portal conversion contribution. |
| Portal conversion | Establish and improve quote-start to application and application-to-payment conversion rates. |
| Organic growth | Increase organic traffic and country-page traffic by agreed quarterly targets. |
| Landing pages | Launch and maintain corridor, event, partner, NTU and influencer landing pages with tracking. |
| CRO programme | Run at least 2 CRO tests per month with documented results. |
| Technical health | Maintain strong Core Web Vitals, mobile usability and indexing health. |
| Reporting | Deliver weekly website funnel dashboard and monthly SEO/CRO report. |
First 90 Days: Expected Deliverables
- Audit website, portal funnel, tracking, SEO status and conversion friction.
- Launch priority country pages for Zimbabwe, Nigeria, Ghana and Kenya.
- Implement tracking for quote starts, applications, payment abandonment and source attribution.
- Create first CRO test backlog and begin tests on hero, CTA, proof and form friction.
- Build templates for event, partner and influencer landing pages.
Required Experience, Skills and Attributes
- 4+ years in SEO, CRO, website management, digital growth or ecommerce/lead-generation website optimisation.
- Hands-on experience with WordPress or similar CMS, Google Analytics, Tag Manager and SEO tools.
- Ability to work with developers/IT but also manage content and landing page requirements independently.
- Strong understanding of conversion funnels, user journeys and mobile-first web design.
- Experience with regulated, financial services, insurance or high-trust sectors desirable.
- Excellent analytical and copy-review skills.
- Strong project management discipline.
Tools / Systems
WordPress/Elementor, Google Analytics 4, Google Tag Manager, Search Console, Looker Studio, Hotjar/Microsoft Clarity, SEO tools, CRM/PAS, Trustpilot/Google review widgets.Personal Attributes
- Commercially minded and outcome-focused.
- Culturally aware and respectful of African diaspora communities.
- Comfortable working in a regulated environment with compliance review processes.
- Highly organised, proactive and accountable.
- Able to work cross-functionally with Marketing, Sales, BDMs, Compliance, IT/PAS, Claims and Customer Care.
How to Apply
Applicants should submit a CV and a brief cover note explaining how their experience can support Diaspora Insurance’s growth, brand awareness, lead generation and customer trust objectives:hr@diasporainsurance.com, marketing@diasporainsurance.comApplication Deadline: September 4, 2026Job Features
| Job Category | Marketing |
SEO/CRO Website Growth Manager Job Title SEO/CRO Website Growth Manager Department Birmingham, UK – Marketing / Digital Growth Location Birmingham, UK – office-based Reports ...
| Social Media Strategist |
| Job Title | Social Media Strategist |
| Department | Birmingham, UK – Marketing / Social |
| Location | Birmingham, UK - office-based |
| Reports To | Head of Marketing |
| Employment Type | Permanent |
| Salary | Competitive, dependent on experience |
About Diaspora Insurance
Diaspora Insurance provides culturally informed insurance solutions for diasporans living and working abroad, helping customers protect themselves, their families and their dignity across borders. As the business prepares for FY2026/27 growth, Marketing is building a stronger brand, digital, community, event and partnership engine to support awareness, lead generation, online portal conversion, retention and trust.Role Purpose
Own the organic social strategy across Facebook, Instagram, TikTok, LinkedIn, YouTube and WhatsApp community content to double DI’s social footprint while improving quality, engagement, trust and lead contribution.The FY2026/27 strategy requires social media to move from posting activity to a structured engagement and trust engine. A dedicated strategist is required to plan platform-specific growth, corridor content, community engagement, event amplification and social reporting.Key Responsibilities
- Develop and manage the annual organic social strategy aligned to corporate awareness, corridor lead generation, events, source-market activity and retention.
- Create platform-specific plans for Facebook, Instagram, TikTok, LinkedIn, YouTube and WhatsApp content distribution.
- Own the monthly content calendar with weekly themes by corridor, campaign and funnel stage.
- Plan content pillars across education, claims trust, events, community, CSR, portal, reviews, referrals and source-market proof.
- Coordinate with Content Producer and Designer to produce reels, carousels, videos, live sessions, event coverage and short-form educational assets.
- Moderate community engagement, comments and inbox handoffs with approved response templates and escalation routes.
- Use social insights to identify customer objections, content opportunities and corridor-specific themes.
- Support influencer content planning with the Community Manager, ensuring consistency and trackability.
- Report weekly on engagement, reach, follower quality, link clicks, video completion, event interest and assisted leads.
- Ensure all social content follows brand guidelines and compliance-approved messaging.
Key Performance Indicators / Success Measures
| KPI Area | Measure |
| Social footprint | Double meaningful follower footprint by June 2027 while maintaining engagement quality. |
| Organic lead target | Support 1,700 organic social leads and assisted lead generation across events, website and influencer funnels. |
| Content cadence | Deliver agreed weekly platform cadence: Facebook 3-5 posts, Instagram 4-6 posts/stories, TikTok 3-4 videos, LinkedIn 2-3 posts, YouTube weekly Shorts/education. |
| Engagement quality | Improve saves, shares, comments, profile visits and link clicks by corridor. |
| Event amplification | Provide pre, during and post-event content plans for all major events. |
| Community response | Ensure approved response SLA for comments/messages and escalation to sales/customer service. |
| Reporting | Weekly social dashboard and monthly insight report. |
First 90 Days: Expected Deliverables
- Audit all social platforms and content performance.
- Build 90-day content calendar around corporate awareness and four corridors.
- Create platform playbooks and response templates.
- Launch recurring content series: Claims Explained, Family Protection Checklist, Diaspora Money & Responsibility, Event Recaps.
- Build reporting dashboard with engagement and lead attribution.
Required Experience, Skills and Attributes
- 3+ years in social media strategy, community management or organic growth.
- Strong understanding of Facebook, Instagram, TikTok, LinkedIn, YouTube and short-form video trends.
- Ability to create culturally relevant content without stereotyping or over-generalising communities.
- Excellent copywriting and content planning skills.
- Experience working with regulated brands, financial services or sensitive subject matter desirable.
- Comfortable reading data and turning insights into content decisions.
- Able to work with designers, video producers, events, BDMs and compliance.
Tools / Systems
Meta Business Suite, TikTok, LinkedIn, YouTube Studio, Canva/Figma review, CapCut review, scheduling tools, GA4/UTMs, CRM/PAS handoff sheets.Personal Attributes
- Commercially minded and outcome-focused.
- Culturally aware and respectful of African diaspora communities.
- Comfortable working in a regulated environment with compliance review processes.
- Highly organised, proactive and accountable.
- Able to work cross-functionally with Marketing, Sales, BDMs, Compliance, IT/PAS, Claims and Customer Care.
How to Apply
Applicants should submit a CV and a brief cover note explaining how their experience can support Diaspora Insurance’s growth, brand awareness, lead generation and customer trust objectives:hr@diasporainsurance.com, marketing@diasporainsurance.comApplication Deadline: September 4, 2026Job Features
| Job Category | Marketing |
Social Media Strategist Job Title Social Media Strategist Department Birmingham, UK – Marketing / Social Location Birmingham, UK – office-based Reports To Head of Marketing E...
| Social Media Manager |
| Job Title | Social Media Manager |
| Department | Birmingham, UK – Marketing / Social |
| Location | Birmingham, UK - office-based |
| Reports To | Head of Marketing |
| Employment Type | Permanent |
| Salary | Competitive, dependent on experience |
About Diaspora Insurance
Diaspora Insurance provides culturally informed insurance solutions for diasporans living and working abroad, helping customers protect themselves, their families and their dignity across borders. As the business prepares for FY2026/27 growth, Marketing is building a stronger brand, digital, community, event and partnership engine to support awareness, lead generation, online portal conversion, retention and trust.Role Purpose
The Social Media Manager will own Diaspora Insurance’s organic social presence and turn social platforms into a structured brand awareness, community engagement, trust-building and lead-support engine. The role will ensure the brand has a consistent, culturally relevant and compliant voice across social platforms while supporting FY2026/27 goals around awareness, lead generation, portal traffic, event amplification, customer education, reviews, referrals and corridor-specific growth.Key Responsibilities
Social Media Strategy and Planning
- Own the organic social media strategy across Facebook, Instagram, TikTok, LinkedIn, YouTube and WhatsApp community/broadcast touchpoints.
- Translate the FY2026/27 marketing strategy into monthly and weekly platform plans aligned to corporate brand awareness, corridor campaigns, events, source-market activity, retention and referral goals.
- Develop the annual social calendar covering Zimbabwe, Nigeria, Ghana and Kenya, including cultural dates, source-market moments, event amplification, product education and claims-led trust content.
- Create a structured content ratio covering education, community/events, claims/reviews trust, product/portal promotion and CSR/source-market proof.
Content Direction and Execution
- Brief the Graphic Designer and Content Producer on weekly assets, including reels, carousels, short-form videos, event recap posts, leadership content, testimonials, infographics and platform-native content.
- Ensure every piece of content follows Diaspora Insurance brand guidelines, tone of voice and compliance requirements.
- Adapt content by platform, avoiding one-size-fits-all posting and ensuring the content format fits user behaviour on each platform.
- Build repeatable templates for event promotion, partner launches, corridor updates, customer education and review/referral prompts.
Community Growth and Engagement
- Grow quality audience footprint across platforms while prioritising engagement, comments, shares, saves, link clicks, profile visits and community conversation over vanity follower growth.
- Moderate and respond to comments and inbox interactions in line with approved scripts and escalation routes.
- Identify relevant African diaspora pages, groups, creators, churches, associations and community networks for collaboration and amplification.
- Coordinate with the Community Manager on influencer content, WhatsApp broadcasts, review campaigns and organic referral activity.
Campaign Support and Lead Generation
- Support paid media by identifying high-performing organic content that can be boosted or adapted into paid creative.
- Drive traffic to country landing pages, event pages, partner landing pages, portal sign-up routes and quote journeys through organic content.
- Create platform-specific lead magnets such as funeral planning checklists, family protection guides, event registration CTAs and webinar sign-ups.
- Work with Paid Media and Analytics to understand which content themes contribute to leads, applications and policies.
Reporting and Optimisation
- Produce weekly and monthly social performance reports covering reach, engagement, audience growth, link clicks, video watch time, campaign performance and lead contribution.
- Run monthly content review sessions to identify what to stop, continue, improve and scale.
- Track social sentiment, objections, FAQs and competitor/community trends and feed insights into content, website FAQs, call centre scripts and paid campaigns.
Key Performance Indicators / Success Measures
| KPI Area | Measure | Target / Expectation |
| Audience growth | Combined followers/subscribers across platforms | 100% quality footprint growth by June 2027, subject to baseline confirmation. |
| Engagement quality | Engagement rate, comments, saves, shares and meaningful inbox interactions | Monthly improvement by platform; no reliance on vanity reach alone. |
| Content output | Planned posts, reels, stories, videos and LinkedIn posts delivered | Minimum weekly cadence: Facebook 4-5, Instagram 4-6, TikTok 3-4, LinkedIn 2-3, YouTube 2-4 Shorts/videos. |
| Lead contribution | Organic social leads and assisted website/portal traffic | Support 1,700 organic social leads plus assisted conversion across web/events. |
| Event support | Events amplified before/during/after | 100% of priority events with pre-event, live/event-day and post-event social plan. |
| Compliance | Approved content and accurate claims/product wording | Zero avoidable compliance breaches from social content. |
First 90 Days: Expected Deliverables
| Timeframe | Deliverables |
| Days 1-30 | Audit current platforms, content performance, audience quality, brand consistency and competitor/community activity. Build a 90-day content calendar for all platforms. |
| Days 31-60 | Launch corridor content pillars, reporting dashboard, comment/inbox response bank and first monthly content performance review. |
| Days 61-90 | Build repeatable content templates, influencer/community amplification list and organic-to-paid creative handoff process. Present social growth plan for Q2. |
Required Experience, Skills and Attributes
Education and Experience
- Degree or diploma in Marketing, Communications, Digital Media, PR, Journalism or a related field preferred.
- Minimum 4-6 years’ experience managing social media for a consumer brand, community brand, financial services brand, agency or diaspora/community-led organisation.
- Experience managing multiple platforms including Facebook, Instagram, TikTok, LinkedIn, YouTube and WhatsApp/community communications.
- Experience briefing designers/video editors and working with content creators or influencers.
Technical and Professional Skills
- Strong copywriting, content planning and campaign calendar skills.
- Understanding of platform analytics, content testing, audience segmentation and organic growth tactics.
- Ability to interpret performance data and turn insights into improved content.
- Comfortable with Canva/Figma collaboration, Meta Business Suite, TikTok/YouTube analytics, LinkedIn admin tools and scheduling platforms.
- Understanding of regulated communications, financial promotions sensitivity and the need for approved messaging.
Tools / Systems
- Meta Business Suite, Instagram, TikTok, LinkedIn, YouTube Studio and WhatsApp Business tools.
- Canva, Figma, CapCut and basic video editing workflows.
- Google Analytics / Looker Studio or equivalent reporting tools.
- CRM/PAS campaign and attribution reports, once integrated.
- Microsoft Office / Google Workspace
Personal Attributes
- Commercially minded and target-driven.
- Culturally aware and comfortable working with African diaspora communities.
- Strong ownership, planning discipline and weekly reporting habits.
- Able to work in a regulated financial services environment with attention to compliance and accuracy.
- Collaborative, practical and comfortable translating strategy into execution.
Job Features
| Job Category | Marketing |
Social Media Manager Job Title Social Media Manager Department Birmingham, UK – Marketing / Social Location Birmingham, UK – office-based Reports To Head of Marketing Employm...
| Content Producer |
| Job Title | Content Producer |
| Department | Birmingham, UK – Marketing / Content & Media |
| Location | Birmingham, UK - office-based with event travel as required |
| Reports To | Social Media Manager |
| Employment Type | Permanent |
| Salary | Competitive, dependent on experience |
About Diaspora Insurance
Diaspora Insurance provides culturally informed insurance solutions for diasporans living and working abroad, helping customers protect themselves, their families and their dignity across borders. As the business prepares for FY2026/27 growth, Marketing is building a stronger brand, digital, community, event and partnership engine to support awareness, lead generation, online portal conversion, retention and trust.Role Purpose
Produce high-quality video, photography, short-form social assets, event content, campaign stories and educational content that make DI visible, trusted and easier to understand across diaspora communities.Key Responsibilities
- Plan, shoot and edit short-form videos, reels, event recaps, interviews, explainers, testimonials and campaign assets.
- Create monthly content batches for paid media, organic social, ambassador activity, events, source-market campaigns and website education.
- Attend key events to capture content, customer/community stories, stakeholder interviews and BDM/event activation footage.
- Work with the Social Media Strategist to translate content calendars into platform-ready assets.
- Work with the Brand Manager to maintain brand tone, visual consistency and emotionally sensitive storytelling.
- Create content for claims education and customer trust without exploiting grief or breaching compliance standards.
- Support design and paid media teams with creative variations to reduce ad fatigue.
- Maintain an organised content library by corridor, campaign, event, partner, consent status and usage rights.
- Ensure consent forms, usage permissions and compliance approvals are secured before publishing sensitive content.
- Produce weekly edits and monthly hero assets aligned to the campaign calendar.
Key Performance Indicators / Success Measures
| KPI Area | Measure |
| Content output | Produce minimum 24-32 paid/social creative assets per month plus event content packs. |
| Video production | Produce minimum 8-12 short-form videos per month across corporate and corridor campaigns. |
| Event content | Capture and deliver content packs for 100% of major events attended. |
| Creative fatigue reduction | Refresh paid media assets monthly and provide variant library. |
| Compliance | 100% sensitive content supported by consent and compliance approval where required. |
| Content library | Maintain searchable content bank with naming, tags and rights status. |
| Performance learning | Use performance reports to produce improved creative variants each month. |
First 90 Days: Expected Deliverables
- Audit available video/photo assets and identify gaps.
- Build content production calendar for Q1.
- Create recurring templates for reels, testimonials, FAQs, event recaps and source-market proof.
- Produce first 30-day batch of paid and organic content.
- Create content consent and storage workflow with PR/Events and Compliance.
Required Experience, Skills and Attributes
- 2+ years in content production, videography, photography, social video editing or digital media production.
- Strong filming and editing skills for mobile-first content.
- Ability to produce fast-turnaround content for events and campaigns.
- Experience with culturally sensitive storytelling and community content desirable.
- Good written communication and basic script/storyboard capability.
- Able to travel to UK events and work occasional evenings/weekends when required.
- Organised, proactive and comfortable working to campaign deadlines.
Tools / Systems
Camera/mobile filming equipment, CapCut, Adobe Premiere Pro, Adobe Lightroom/Photoshop, Canva/Figma, Google Drive/SharePoint, StreamYard/OBS/Zoom desirable.Personal Attributes
- Commercially minded and outcome-focused.
- Culturally aware and respectful of African diaspora communities.
- Comfortable working in a regulated environment with compliance review processes.
- Highly organised, proactive and accountable.
- Able to work cross-functionally with Marketing, Sales, BDMs, Compliance, IT/PAS, Claims and Customer Care.
How to Apply
Applicants should submit a CV and a brief cover note explaining how their experience can support Diaspora Insurance’s growth, brand awareness, lead generation and customer trust objectives:hr@diasporainsurance.com, marketing@diasporainsurance.comApplication Deadline: September 4, 2026Job Features
| Job Category | Marketing |
Content Producer Job Title Content Producer Department Birmingham, UK – Marketing / Content & Media Location Birmingham, UK – office-based with event travel as required R...
| Job Description: Community & CRM Manager |
| Job Title | Community & CRM Manager |
| Department | Birmingham, UK – Marketing / Community, CRM & Retention |
| Location | Birmingham, UK - office-based |
| Reports To | Head of Marketing |
| Employment Type | Permanent |
| Salary | Competitive, dependent on experience |
About Diaspora Insurance
Diaspora Insurance provides culturally informed insurance solutions for diasporans living and working abroad, helping customers protect themselves, their families and their dignity across borders. As the business prepares for FY2026/27 growth, Marketing is building a stronger brand, digital, community, event and partnership engine to support awareness, lead generation, online portal conversion, retention and trust.Role Purpose
Own customer/community engagement, influencer coordination, CRM/PAS journeys, WhatsApp/email marketing, reviews, NPS, referrals, NTU recovery and retention-led organic growth.Key Responsibilities
- Design and manage CRM/PAS customer journeys across lead capture, quote follow-up, abandonment, onboarding, reviews, referrals, upsell, renewal and cancellation prevention.
- Own email, WhatsApp and SMS campaign calendars for customers, NTUs, non-customers, group leads and event leads.
- Coordinate influencer activity, landing pages, tracking links, briefing, compliance requirements, proof-of-work and performance reporting.
- Build NPS, review and referral programmes, routing promoters to reviews/referrals and detractors to service recovery.
- Manage monthly retention and organic growth campaigns including add-a-life, cover upgrade, referral prompts and beneficiary awareness.
- Work with the Website Manager to create influencer, event, NTU and referral landing pages with clear attribution.
- Work with Customer Care, Claims, Compliance and Sales to ensure customer journeys are accurate, empathetic and compliant.
- Segment audiences by corridor, source, lead status, product interest, customer tenure, objection and retention risk.
- Maintain influencer/community database and performance tracker.
- Produce monthly lifecycle performance reports covering open/click/reply rates, recovered policies, reviews, NPS, referrals and churn signals.
Key Performance Indicators / Success Measures
| KPI Area | Measure |
| Influencer/vCard leads | Support 8,500 vCard and influencer landing page leads with tracked source reporting. |
| Retention | Support 85% retention target through CRM journeys and early cancellation prevention. |
| NTU recovery | Run monthly NTU/reapply campaigns and report recovered policies. |
| Reviews/NPS | Implement NPS and review capture; monthly increase in Google/Trustpilot/Facebook reviews. |
| Email/WhatsApp cadence | Deliver monthly non-customer, upsell, referral and education campaigns on agreed dates. |
| Referral growth | Build tracked referral journeys and report monthly referral policies. |
| Data hygiene | Maintain segmentation, consent status, source attribution and campaign logs. |
First 90 Days: Expected Deliverables
- Map all lifecycle journeys and current customer communications.
- Launch July non-customer, customer upsell and referral campaign sequence.
- Create influencer tracking framework and landing page request process.
- Implement NPS/review journey with service recovery routing.
- Create monthly retention dashboard and CRM campaign calendar.
Required Experience, Skills and Attributes
- 2+ years in CRM, lifecycle marketing, community management, influencer coordination or retention marketing.
- Experience with email/WhatsApp/SMS marketing, segmentation and campaign reporting.
- Strong understanding of customer journeys and retention funnels.
- Ability to manage influencers and community stakeholders with professionalism and compliance discipline.
- Good knowledge of GDPR/PECR consent principles or willingness to work closely with Compliance.
- Strong copywriting and customer empathy.
- Data-driven, organised and comfortable coordinating across sales, claims, customer care and marketing.
Tools / Systems
CRM/PAS, email platform, WhatsApp Business/API, SMS tools, Google Sheets/Excel, Trustpilot/Google review tools, UTM tracking, landing page forms.Personal Attributes
- Commercially minded and outcome-focused.
- Culturally aware and respectful of African diaspora communities.
- Comfortable working in a regulated environment with compliance review processes.
- Highly organised, proactive and accountable.
- Able to work cross-functionally with Marketing, Sales, BDMs, Compliance, IT/PAS, Claims and Customer Care.
Job Features
| Job Category | Marketing |
Job Description: Community & CRM Manager Job Title Community & CRM Manager Department Birmingham, UK – Marketing / Community, CRM & Retention Location Birmingham, UK &n...
| Brand Manager |
| Job Title | Brand Manager |
| Department | Birmingham, UK – Marketing |
| Location | Birmingham, UK - office-based with UK event/media attendance as required |
| Reports To | Head of Marketing |
| Employment Type | Permanent |
| Salary | Competitive, dependent on experience |
About Diaspora Insurance
Diaspora Insurance provides bespoke insurance solutions for diasporans living and working abroad, helping customers protect themselves, their families and their dignity across borders. As the business prepares for FY2026/27 growth, Marketing is building a stronger brand, digital, community, event and partnership engine to support awareness, lead generation, online portal conversion, retention and trust.Role Purpose
Own Diaspora Insurance’s corporate brand awareness strategy and ensure the brand becomes visible, trusted and consistent across ATL, BTL, digital, events, PR, source-market activity and partner channels.Key Responsibilities
- Develop and manage the annual corporate brand awareness roadmap from July 2026 to June 2027, ensuring awareness is treated as a company-wide brand objective rather than fragmented corridor activity.
- Own ATL planning and delivery, including OOH, bus, street furniture, radio, cinema, airport halo campaigns, TV/OTT tests and corporate PR bursts.
- Translate the brand guidelines into campaign-ready messaging, layouts, creative briefs and channel rules for all DI brand activity.
- Lead the Pan-African Brand Ambassador project: shortlist, outreach, negotiation, compliance review, contract deliverables, campaign launch and performance tracking.
- Develop a brand strategy that supports core messaging of the brand and create quarterly brand campaigns around the core message
- Manage brand consistency across digital ads, events, influencer content, partner collateral, website, CRM journeys, print and internal communications.
- Work with the Events & PR Manager to align events with brand visibility objectives, ensuring all flagship activations generate content, PR angles and measurable brand recall.
- Work with the Paid Media and SEO/CRO teams to track brand lift proxies including branded search, direct traffic, assisted conversions and retargeting pool growth.
- Own brand measurement dashboards and monthly reporting to the Head of Marketing and Channels Director.
- Maintain a library of approved messaging, proof points, claim statements, disclaimers, brand templates and creative assets.
Key Performance Indicators / Success Measures
| KPI Area | Measure |
| Brand search growth | Increase branded search and direct traffic by agreed quarterly targets; minimum +75% direct traffic and +100% branded search YoY by June 2027. |
| Corporate campaign delivery | Deliver 4 quarterly corporate campaigns and 12 monthly awareness bursts on time. |
| ATL execution | Deliver approved OOH/radio/cinema/airport campaigns with unique tracking URLs, QR codes and call/WhatsApp tracking. |
| Brand consistency | 95%+ campaign assets compliant with brand guidelines and approved financial promotion wording before publishing. |
| Brand recall | Event survey recall: 60%+ in Zimbabwe audiences and 30%+ in Nigeria, Ghana and Kenya by June 2027. |
| Media value | Secure added-value media deliverables in at least 80% of paid ATL/media buys. |
| Ambassador programme | Launch ambassador programme by Q3 with tracked content, usage rights, compliance sign-off and monthly performance report. |
First 90 Days: Expected Deliverables
- Audit current brand assets, awareness channels and messaging consistency.
- Create July-September corporate awareness roadmap and campaign calendar.
- Finalise OOH/radio/airport measurement framework and creative briefs.
- Build ambassador scorecard and shortlist.
- Create brand dashboard covering branded search, direct traffic, social reach, PR value, event recall and offline-to-online response.
Required Experience, Skills and Attributes
- 5+ years in brand management, integrated marketing, campaign management or communications, ideally in financial services, insurance, diaspora, multicultural or community-led sectors.
- Strong understanding of ATL and BTL media, including OOH, radio, PR, events, digital video and social amplification.
- Ability to manage agencies, media owners, influencers and internal stakeholders.
- Excellent written and verbal communication skills; able to create clear campaign briefs and executive updates.
- Working knowledge of FCA-regulated marketing or willingness to work within strict compliance processes.
- Strong project management and reporting discipline.
- Culturally aware, commercially minded and comfortable working across African diaspora communities.
Tools / Systems
Microsoft Office, Google Workspace, Canva/Figma review capability, Google Analytics, Meta/Google reporting dashboards, CRM/PAS reporting, project management tools.Personal Attributes
- Commercially minded and outcome-focused.
- Culturally aware and respectful of African diaspora communities.
- Comfortable working in a regulated environment with compliance review processes.
- Highly organised, proactive and accountable.
- Able to work cross-functionally with Marketing, Sales, BDMs, Compliance, IT/PAS, Claims and Customer Care.
How to Apply
Applicants should submit a CV and a brief cover note explaining how their experience can support Diaspora Insurance’s growth, brand awareness, lead generation and customer trust objectives:hr@diasporainsurance.com, marketing@diasporainsurance.comJob Features
| Job Category | Marketing |
Brand Manager Job Title Brand Manager Department Birmingham, UK – Marketing Location Birmingham, UK – office-based with UK event/media attendance as required Reports To Head ...
| Job Title | Media & PR Officer |
| Department | Birmingham, UK – Marketing |
| Location | Birmingham, UK – office-based with UK media/event attendance and occasional approved travel as required |
| Reports To | PR, Media & Events Manager |
| Employment Type | Permanent |
| Salary | Competitive, dependent on experience |
About Diaspora Insurance
Diaspora Insurance provides bespoke insurance solutions for diasporans living and working abroad, helping customers protect themselves, their families and their dignity across borders. As the business prepares for FY2026/27 growth, Marketing is building a stronger brand, digital, community, event and partnership engine to support awareness, lead generation, online portal conversion, retention and trust.Role Purpose
Provide dedicated operational and editorial support for Diaspora Insurance’s growing media, public relations, reputation and thought-leadership workload. The role will build and maintain media relationships, monitor and develop PR partnerships, prepare press and leadership content, coordinate the company magazine, identify and secure awards and speaking opportunities, support product and market launches, and maintain accurate media-intelligence and performance reporting. The role enables the PR, Media & Events Manager to focus on strategic relationships, senior stakeholder engagement and integrated reputation planning while ensuring consistent day-to-day press-office and editorial delivery.Key Responsibilities
- Support implementation of the annual corporate PR, media, editorial and thought-leadership plan aligned to the FY2026/27 Marketing Strategy, priority corridors, regional expansion, digital transformation, product launches and reputation objectives.
- Maintain a detailed rolling PR and editorial calendar covering press releases, media pitches, interviews, feature opportunities, company magazine deadlines, thought-leadership articles, executive LinkedIn content, awards, speaking engagements, podcasts, webinars and key cultural or industry dates.
- Build, segment and continuously update the media database across UK, USA, Canada, Europe, Australia and relevant African source markets, including national media, insurance and financial-services media, diaspora publications, community radio, podcasts, television, online platforms, bloggers, editors, journalists and producers.
- Develop professional working relationships with journalists, editors, producers, publishers, event organisers, awards bodies, conference teams, podcasters, community media and PR partners.
- Monitor news, media coverage, social discussion, competitor activity, customer sentiment, industry developments, regulation, cultural issues and emerging reputational risks relevant to Diaspora Insurance and its active corridors.
- Prepare a concise weekly market-intelligence report covering Zimbabwe, Nigeria, Kenya, Ghana, Cameroon, Uganda, Francophone and other active markets, including developments, implications, risks, opportunities and recommended actions; escalate urgent issues immediately.
- Draft and edit high-quality press releases, media pitches, statements, holding lines, reactive comments, articles, opinion pieces, interview notes, FAQs, Q&As, briefing documents, speeches, award entries, speaker proposals, case studies and customer-impact stories.
- Coordinate internal fact-checking, evidence gathering, approvals and FCA-compliant sign-off for all external statements, ensuring that claims, figures, testimonials, product descriptions, regulatory references and disclaimers are accurate and substantiated.
- Manage routine press-office administration, including media enquiries, interview requests, deadlines, spokesperson availability, briefing packs, interview logistics, recording links, follow-up information and coverage collection.
- Support media preparation for the CEO, Executive Director, Channels Director, Head of Marketing and other approved spokespeople by producing tailored biographies, key messages, proof points, anticipated questions, speaking notes and background briefings.
- Coordinate the company magazine from concept to publication, including annual and issue-level editorial planning, themes, contents lists, contributor commissioning, interview scheduling, copy collection, editing, fact-checking, approvals, design handover, proofreading, printing or digital production and distribution.
- Maintain the magazine production schedule and editorial standards, ensure every issue reflects the global brand while remaining locally relevant, and secure useful contributions from leadership, employees, customers, partners, communities and subject-matter experts.
- Identify suitable commercial, editorial or distribution partnerships for the company magazine, prepare proposals and business cases, coordinate agreed deliverables and track readership, engagement, distribution and partner value.
- Research, assess and maintain a pipeline of PR and media partnerships, including diaspora publications, radio stations, podcasts, business platforms, community organisations, industry media and event organisers.
- Evaluate potential PR partnerships against audience fit, reach, credibility, editorial quality, geography, corridor relevance, cost, deliverables, content rights, lead opportunities, brand risk and measurable value before recommendation.
- Support negotiation, onboarding and administration of approved PR/media partnerships; maintain contracts or agreements, deliverable trackers, publication schedules, usage rights, invoices, performance evidence and renewal recommendations.
- Develop and maintain an annual awards calendar covering company, product, customer service, claims, innovation, digital transformation, leadership, workplace, community and marketing categories relevant to Diaspora Insurance.
- Identify high-quality award opportunities, assess eligibility and strategic value, gather supporting evidence, coordinate internal inputs, draft compelling submissions, manage deadlines and track shortlist, judging, ceremony and publicity requirements.
- Develop and maintain a speaking-opportunities calendar covering insurance, fintech, diaspora, remittances, community, migration, African business, customer experience, marketing and leadership conferences, panels, webinars, podcasts and roundtables.
- Proactively pitch Diaspora Insurance and approved leaders for suitable speaking opportunities; prepare speaker proposals, abstracts, biographies, headshots, presentation briefs, talking points and supporting evidence.
- Coordinate accepted speaking engagements, including organiser liaison, deadlines, presentation assets, travel logistics with the Events team, compliance review, rehearsal support, media amplification and post-event follow-up.
- Support the executive thought-leadership programme with research, drafts and publishing coordination for LinkedIn posts, articles, comments, speeches, interviews and other leadership content.
- Identify timely commentary opportunities linked to the UK protection gap, diaspora family protection, funeral and repatriation costs, community resilience, digital transformation, financial inclusion, UK Life Cover and market expansion.
- Support launch communications for UK Life Cover, new website and digital systems, new nationalities/corridors, Australia operations, partnerships, claims milestones, events and other approved corporate announcements.
- Coordinate media and editorial content arising from events, partnerships, customer stories and claims evidence, ensuring the strongest stories are repurposed across PR, magazine, website, LinkedIn, email and social channels.
- Maintain a complete media and PR archive covering approved press materials, coverage, recordings, photographs, consent, spokesperson documents, award entries, speaking submissions, partner deliverables and performance evidence.
- Monitor and report earned-media coverage, quality, reach, geography, sentiment, message inclusion, backlinks, referral traffic, share of voice, enquiries, speaking opportunities, award outcomes, partnership value and editorial delivery.
- Work with the SEO/CRO and Digital Growth teams to use PR activity to strengthen authoritative backlinks, branded search, online reputation, regional discoverability and AI/search visibility.
- Support reputation and issues management by maintaining escalation procedures, draft holding statements, monitoring coverage and ensuring potentially harmful or inaccurate content is reported immediately.
- Support media training, interview preparation and communications guidance for approved spokespeople and colleagues who represent Diaspora Insurance publicly.
- Ensure all work complies with the brand guidelines, Media Policy, Social Media and Influencer requirements, Financial Promotions policy, Consumer Duty expectations, data-protection rules, consent requirements and record-retention standards.
Key Performance Indicators / Success Measures
| KPI Area | Measure |
| PR calendar delivery | Maintain an accurate rolling 12-month PR/editorial calendar and deliver at least 90% of approved releases, features, magazine milestones, award entries and thought-leadership outputs on schedule. |
| Proactive media output | Deliver a minimum of 12 substantive press releases/corporate media campaigns during the year, supported by targeted pitches and approved spokesperson materials. |
| Earned media coverage | Secure at least 48 quality earned-media placements annually, with at least 60% aligned to priority markets, corridors, products or strategic themes; report quality, sentiment and message inclusion. |
| Media relationship development | Build and maintain at least 100 qualified media contacts across priority markets and establish active working relationships with at least 20 high-value journalists, editors, producers or platforms. |
| PR/media partnerships | Assess a minimum of 15 partnership opportunities, formalise at least 6 approved strategic PR/media partnerships and evidence at least 90% delivery of contracted benefits. |
| Company magazine | Coordinate and deliver 4 quarterly magazine issues to approved schedule, budget, editorial, brand and compliance standards; report distribution, digital engagement and partner contribution. |
| Awards programme | Submit at least 12 high-quality award entries annually across approved categories; target a minimum of 4 shortlistings and 2 wins, recognising that final outcomes are subject to independent judging. |
| Speaking opportunities | Submit at least 24 qualified speaking proposals and secure at least 8 approved opportunities annually, including a minimum of 4 senior-leadership panels, keynotes or major interviews. |
| Executive thought leadership | Coordinate a minimum of 8 approved executive LinkedIn posts and 1 substantive article or commentary piece per month across the agreed leadership roster. |
| Media monitoring and intelligence | Issue weekly corridor and industry intelligence reports on time; acknowledge urgent media/reputation issues within two hours and escalate immediately in line with the agreed protocol. |
| SEO and digital authority | Secure a minimum of 24 relevant, quality earned backlinks or authoritative digital references during the year through PR, media and editorial activity. |
| Compliance and accuracy | Achieve 100% documented approval for regulated or claims-related external communications and maintain a correction/retraction rate below 1% due to avoidable factual or process errors. |
| Monthly reporting | Submit a monthly PR dashboard covering output, coverage, sentiment, share of voice, backlinks, referral traffic, awards, speaking, partnerships, magazine delivery, risks and next actions. |
First 90 Days: Expected Deliverables
- Audit current media contacts, press coverage, PR partnerships, executive profiles, awards, speaking activity, editorial assets, company magazine process and outstanding media commitments.
- Build the annual PR/editorial calendar and detailed 90-day delivery plan aligned to market expansion, UK Life Cover, website/digital transformation, events and priority corridor activity.
- Clean, segment and expand the media database across priority residence markets, African corridors, insurance/financial-services media and diaspora/community channels.
- Create a press-office toolkit containing approved corporate description, leadership biographies, product summaries, key facts, claims proof points, imagery, Q&A templates, media-response process and compliance checklist.
- Develop the annual awards and speaking-opportunities trackers, shortlist immediate priority entries and pitches, and submit the first approved opportunities.
- Prepare the editorial plan, production schedule, contributor list and content brief for the next company magazine issue.
- Identify and assess at least ten potential PR/media partnerships and submit a prioritised recommendation with audience, cost, risk, deliverables and expected value.
- Implement the weekly market-intelligence report and monthly PR dashboard, including coverage quality, sentiment, share of voice, links, partnerships, awards, speaking and editorial status.
- Secure at least three quick-win media, speaking, podcast or editorial opportunities that support current strategic priorities.
- Present a 90-day review setting out progress, gaps, reputational risks, partnership opportunities and the next-quarter media and editorial plan.
Required Experience, Skills and Attributes
- 1 year experience in public relations, media relations, corporate communications, journalism, publishing, editorial production or a closely related role is preferred.
- Excellent writing, editing, proofreading and research skills, with the ability to turn complex or regulated information into clear, accurate and engaging external communications.
- Practical press-office experience, including media databases, journalist outreach, pitching, interview coordination, press materials, deadlines and coverage monitoring.
- Experience coordinating magazines, newsletters, reports or other multi-contributor publications from editorial planning through to design, proofing and distribution is desirable.
- Understanding of reputation management, media monitoring, issues escalation, message discipline and stakeholder approvals.
- Ability to manage several deadlines simultaneously and maintain accurate calendars, trackers, archives and performance reports.
- Working knowledge of SEO, backlinks, digital analytics, social media, LinkedIn and the relationship between earned media and digital visibility is desirable.
- Experience in financial services, insurance, fintech, diaspora, multicultural, community or other regulated sectors is advantageous.
- Awareness of FCA-regulated communications, Consumer Duty, financial-promotion approvals, substantiation and consent requirements is desirable; training will be provided where required.
Tools / Systems
Microsoft Office and Google Workspace; media databases and monitoring tools; LinkedIn and social publishing platforms; CRM/PAS reporting; Google Analytics and Search Console reporting; project-management and editorial-calendar tools; Canva/Figma review capability; WordPress or equivalent CMS; email/newsletter platforms; webinar/podcast/video-conferencing tools; basic image, audio and video review tools.Personal Attributes
- An exceptional writer and careful editor with sound news judgement.
- Curious, research-led and able to identify strong stories, risks and opportunities from complex information.
- Professional, confident and tactful when dealing with journalists, senior leaders, customers, partners and external stakeholders.
- Highly organised and dependable, with disciplined deadline and version control.
- Culturally aware and respectful of the different African diaspora communities and residence markets served by the company.
- Comfortable working in a regulated environment where accuracy, substantiation, approval and record keeping are essential.
- Proactive and commercially aware, able to assess whether opportunities offer genuine strategic value rather than publicity alone.
- Calm under pressure and able to escalate sensitive or reputational matters promptly and appropriately.
- Collaborative and able to work across Marketing, Compliance, Sales, BDMs, Claims, Customer Care, IT/PAS and senior leadership.
How to Apply
Applicants should submit a CV and a brief cover note explaining how their experience can support Diaspora Insurance’s FY2026/27 growth, media & pr executive responsibilities, customer trust and market expansion objectives:hr@diasporainsurance.com, marketing@diasporainsurance.comDeadline: 31 August, 2026Job Features
| Job Category | Marketing |
Job Title Media & PR Officer Department Birmingham, UK – Marketing Location Birmingham, UK – office-based with UK media/event attendance and occasional approved travel as...
Content Digital Marketing Executive
| Job Title | Content Digital Marketing Executive |
| Department | Marketing |
| Reports To | Marketing Manager |
| Employment Type | Full-Time |
| Work Location | On-Site |
| Requirement | Full Driver’s License |
| Salary | £30,000 – £35,000 per year |
Full job description
- Manage and grow social media profiles across key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
- Craft copy and visuals that reflect DI’s tone of voice and maintain a consistent brand identity.
- Identify and engage with relevant influencers, online communities, diaspora groups, and content creators on social media to explore collaboration opportunities that enhance brand visibility and generate high-quality leads.
- Establish and maintain a tracker of all brand associates, ambassadors, and influencer partnerships to monitor their deliverables, deadlines, and overall performance against agreed terms. Generate regular performance reports and flag non-compliance or underperformance.
- Draft, manage, and regularly update service level agreements (SLAs), brand partnership agreements, and performance contracts to ensure clarity of deliverables and protect brand interests in all collaborations.
- Create engaging and shareable content — from ideation to execution — including text, imagery, graphics, videos, Reels, and behind-the-scenes content.
- Develop and maintain the social content calendar, ensuring alignment with product launches, global events, and marketing priorities.
- Produce platform-specific content, especially for social paid campaigns.
- Lead and capture content during campaign and lifestyle shoots, events, and team initiatives.
- Keep up to date with social media trends and algorithm updates to keep content relevant and impactful.
- Coordinate with the Media team to ensure events and activations are effectively covered to generate usable content for social media and customer-facing platforms.
- Reporting on performance and engagement, using insights to grow and improve the social platforms.
- Manage the social schedule, along with posting, and reporting across both platforms including weekends.
- Attending and helping lead campaign and lifestyle shoots, capturing standout social moments.
- Collaborate with the DI events and marketing team to align content with the marketing calendar and wider business goals.
- Creating and capturing content specifically designed for social paid ads.
- Attend events on behalf of Diaspora Insurance, representing the brand professionally and capturing real-time content opportunities.
- Assist in managing event-related logistics and post-event content deliverables.
- Maintain and manage an integrated events, content, and external stakeholder calendar to streamline planning, ensure deadline visibility, and support smooth execution.
- Liaise with event organisers, community partners, and internal departments to ensure alignment and timely delivery of campaigns and deliverables.
- Monitoring social discussions, responding to comments and messages, and building relationships with followers.
- Plan, execute, and evaluate digital campaigns across platforms, adjusting strategies based on performance insights.
- Track content and campaign performance metrics.
- Analyse data to optimise future strategy and content types.
- Prepare and present regular performance reports and recommendations.
- Contribute to on-page and off-page SEO strategies to improve search visibility, organic traffic, and domain authority across key markets and diaspora-related searches.
- Conduct keyword research relevant to Diaspora Insurance’s services, audiences, and target geographies to guide content strategy and campaign messaging.
- Write, edit, and optimise website copy to ensure clarity, relevance, and keyword alignment — including landing pages, product descriptions, blog posts, FAQs, and campaign-specific pages.
- Ensure all written content is user-centric, accessible, and aligned with DI’s tone of voice and brand positioning, while also being structured for SEO performance (e.g., headers, meta descriptions, internal linking).
- Support regular updates and audits of the website to ensure all content is current, links are functional, and key CTAs (calls to action) are tracked and optimised for conversion.
- Monitor website performance using tools like Google Analytics, Search Console, and SEMrush (or similar), and generate reports on traffic sources, bounce rates, conversions, and user behaviour to inform strategic improvements.
Job Features
| Job Category | Marketing |
Content Digital Marketing Executive Job Title Content Digital Marketing Executive Department Marketing Reports To Marketing Manager Employment Type Full-Time Work Location On-Site Requirement Full Dri...
| Job Title | Office Support Assistant |
| Department | Administration / Facilities |
| Reports To | Operations Manager |
| Employment Type | Full-Time |
| Work Location | On-Site (working hours to be mentioned) |
| Requirement | Full Driver’s License |
| Salary | Entry-Level / Junior: £21,000 – £24,000 per year |
Role Summary
The Office Support Assistant is responsible for maintaining a clean, organised, and welcoming office environment. This role provides essential day-to-day support across front office operations, facilities upkeep, and event logistics, ensuring that all staff, visitors, and management are well served, as well as any other ad hoc activities delegated. The ideal candidate is proactive, reliable, and takes pride in maintaining high standards of cleanliness and service.Key Responsibilities
Front Office Support
- Manage the front desk area and ensure it is tidy and presentable at all times
- Welcome visitors, direct them appropriately, and notify relevant staff of arrivals
- Handle deliveries and correspondence as needed
- Maintain a professional and courteous manner with all staff and guests
- Conduct regular checks and cleaning of all office toilet facilities throughout the day
- Replenish consumables (soap, tissue, hand towels, air freshener) as required
- Report any maintenance issues (e.g. leaking taps, blocked drains) to the appropriate team
- Ensure hygiene standards are consistently upheld in line with health and safety guidelines
- Keep the pantry clean, tidy, and stocked with necessary items (cups, utensils, condiments)
- Wash and dry dishes, mugs, and utensils regularly
- Wipe down surfaces, appliances, and equipment (microwave, kettle, refrigerator) daily
- Monitor pantry supplies and flag low stock to the relevant person in charge
- Empty waste bins in all office areas, common spaces, and toilets on a daily basis
- Ensure waste is sorted and disposed of in designated bins (general, recyclable, etc.)
- Maintain cleanliness around waste disposal points
- Coordinate waste collection with building management as required
- Clean and tidy all manager and director cabins/offices on a regular basis
- Dust surfaces, wipe down furniture, and vacuum/mop floors as scheduled
- Ensure bins are emptied and personal items are not disturbed
- Promptly attend to any cleaning requests from management
- Assist with setup and teardown of tables, chairs, and furniture for meetings and events
- Support the arrangement and handling of camera equipment, projectors, screens, and AV tools
- Ensure event spaces are clean and reset to their standard configuration after use
- Assist the events or admin team with logistical tasks as directed
- Assist with photocopying, filing, printing, and distribution of documents
- Run internal errands and deliver items within the office premises
- Support other departments with miscellaneous tasks as needed
- Report maintenance or safety concerns to the relevant team promptly
- Carry out any other duties as reasonably assigned by the line manager
Key Competencies
| Competency | Description |
| Reliability | Consistently dependable; shows up on time and completes tasks without prompting |
| Attention to Detail | Notices what needs to be done and maintains high standards of cleanliness |
| Initiative | Proactively identifies issues and acts without waiting to be told |
| Teamwork | Works cooperatively with all departments and responds positively to direction |
| Discretion | Respects confidentiality, especially when working in management offices |
| Physical Stamina | Able to perform cleaning duties and light lifting (tables, chairs, equipment) |
| Communication | Able to communicate clearly and politely with staff and visitors |
| Adaptability | Comfortable handling varied tasks and shifting priorities throughout the day |
Qualifications & Requirements
Minimum Requirements- Prior experience in a cleaning, housekeeping, or facilities support role is an advantage
- Basic spoken communication skills in the working language of the office
- Physically fit and able to perform manual tasks including lifting and carrying
- Previous experience working in a corporate or professional office environment
- Positive attitude, willingness to learn, and a service-oriented mindset
Working Conditions
This is a full-time, on-site role. The Office Support Assistant will be expected to be present during core office hours and may occasionally be required to assist with early morning or after-hours events. The role involves standing, walking, and light lifting as part of daily duties.Job Features
| Job Category | Customer Service |
Office Support Assistant General Support & Facilities | Job Profile Job Title Office Support Assistant Department Administration / Facilities Reports To Operations Manager Employment Type Full-Tim...
- Generating leads for the call centre sales team.
- Recruiting and managing teams of field-based sales executives serving the target South African, Tanzanian, Zambian, or Zimbabwean diaspora communities in the UK.
- Exhibiting and promoting the business at events/festivals by the target communities.
- Building relationships with key figures in the communities.
- Recruiting brand ambassadors, influencers and leads generators.
- Personal account and sales responsibility.
- Lead change in culture and increase sales skills.
- Identify opportunities for improvement, drive efficiencies and improve competitiveness
- Report on the daily performance of the team.
- Ensure all processes and systems are used extensively by the team and that all company protocols are followed.
- Ensure company standards and values are implemented at all times
- Ensure we are leading the market with exceptional customer services, product knowledge and sales activities.
- Minimum of NVQ in Business Admin, Sales or Marketing.
- A marketing degree or a CII or any insurance qualification would be an advantage
- Business Development: at least 3 years (Required).
- Experience in promoting business through social media & online platforms like Facebook, Google, Twitter, YouTube, online TV/newspapers
- Knowledge of the Kenyan, Ugandan or Tanzanian diasporas in the UK. Being originally from Africa is an added advantage.
- Experience in generating leads for the sales team.
- Experience in working in the insurance/financial services industry.
- Experience in working with community groups.
- Innovative thinker, drive, determination and focus on success
- An experienced and effective negotiator.
- Ability to cross-sell whilst identifying new opportunities to maximise revenue and deliver profitable sales.
- Enthused and skilled at cold calling and breaking down barriers.
- An exceptional team player.
- Energetic, enthusiastic and ambitious with exceptional levels of work ethic and drive.
- A competitive, self-motivated and numbers-focused individual.
- Exceptional communication and relationship-building skills.
Job Features
| Job Category | Business |
Business Development Manager – SADC Corridor Location: Birmingham Job Type: Permanent Working Pattern: Hybrid Salary: £28, 000 – £33, 000 basic plus commission The Role ...
- Generating leads for the call centre sales team.
- Recruiting and managing teams of field-based sales executives serving the target Kenyan, Ugandan and Tanzanian diaspora communities in the UK.
- Exhibiting and promoting the business at events/festivals by the target communities.
- Building relationships with key figures in the communities.
- Recruiting brand ambassadors, influencers and leads generators.
- Personal account and sales responsibility.
- Lead change in culture and increase sales skills.
- Identify opportunities for improvement, drive efficiencies and improve competitiveness
- Report on the daily performance of the team.
- Ensure all processes and systems are used extensively by the team and that all company protocols are followed.
- Ensure company standards and values are implemented at all times
- Ensure we are leading the market with exceptional customer services, product knowledge and sales activities.
- Minimum of NVQ in Business Admin, Sales or Marketing.
- A marketing degree or a CII or any insurance qualification would be an advantage
- Business Development: at least 3 years (Required).
- Experience in promoting business through social media & online platforms like Facebook, Google, Twitter, YouTube, online TV/newspapers
- Knowledge of the Kenyan, Ugandan or Tanzanian diasporas in the UK. Being originally from Africa is an added advantage.
- Experience in generating leads for the sales team.
- Experience in working in the insurance/financial services industry.
- Experience in working with community groups.
- Innovative thinker, drive, determination and focus on success
- An experienced and effective negotiator.
- Ability to cross-sell whilst identifying new opportunities to maximise revenue and deliver profitable sales.
- Enthused and skilled at cold calling and breaking down barriers.
- An exceptional team player.
- Energetic, enthusiastic and ambitious with exceptional levels of work ethic and drive.
- A competitive, self-motivated and numbers-focused individual.
- Exceptional communication and relationship-building skills.
Job Features
| Job Category | Business |
Business Development Manager – East Africa Corridor Location: Birmingham Job Type: Permanent Working Pattern: Hybrid Salary: £28, 000 – £33, 000 basic plus commission Th...
- Assist with the preparation of financial statements in compliance with UK GAAP and FRS 102.
- Support month-end and year-end close processes, ensuring accuracy, completeness, and timely reporting.
- Prepare general ledger journals in Sage Intacct for non-cash transactions, including depreciation, accruals, provisions, prepayments, and deferred tax adjustments.
- Perform reconciliations for bank accounts, balance sheet accounts, intercompany balances, and major vendor accounts, investigating and resolving discrepancies where necessary.
- Maintain accurate accounting records, including fixed asset registers and supporting schedules.
- Ensure compliance with accrual accounting principles and internal financial controls.
- Prepare group consolidation reports and ensure completeness and accuracy of financial data submitted by entities.
- Review and process UK GAAP adjustments to align financial information for non-UK entities and ensure consistency in accounting treatment and reporting standards.
- Maintain and update the entity group structure and chart within the accounting system.
- Support intercompany reconciliations and elimination processes during group consolidation.
- Support the preparation of annual budgets and periodic financial forecasts.
- Perform variance analysis on profit and loss statements and provide explanations for significant movements.
- Prepare ad-hoc financial reports, analysis, and management information to support operational and strategic decision-making. Assist management with financial insights and recommendations based on data analysis.
- Ensure compliance with relevant accounting standards, statutory requirements, and internal finance policies.
- Support internal and external audit processes by preparing schedules, reconciliations, and supporting documentation.
- Liaise with external accountants, auditors, and relevant stakeholders where required.
- Support system enhancements and the effective utilisation of Sage Intacct.
- Review finance processes and recommend improvements to strengthen internal controls, efficiency, and reporting accuracy.
- Assist in implementing process automation and standardisation initiatives where applicable.
- Bachelor’s Degree in Accounting, Finance, or a related field.
- Professional accounting qualification or progress towards qualification (e.g., ACCA, CIMA, ACA, SAICA or equivalent) will be advantageous.
- Minimum of 4–6 years’ experience in accounting or financial reporting roles.
- Experience working with UK GAAP and FRS 102 reporting standards is essential.
- Experience in group reporting and financial consolidations.
- Experience working with ERP/accounting systems, preferably Sage Intacct.
- Experience working within multinational or group company structures will be advantageous.
- Strong understanding of UK GAAP, FRS 102, and accrual accounting principles.
- Knowledge of group consolidation and intercompany accounting processes.
- Advanced Microsoft Excel and financial analysis skills.
- Strong attention to detail and high levels of accuracy.
- Excellent analytical, problem-solving, and reporting skills.
- Good communication and stakeholder management skills.
- Ability to manage deadlines and work under pressure.
- Strong organisational and time management skills.
- Ability to work independently and collaboratively across international teams.
- Accountability and integrity
- Analytical thinking
- Attention to detail
- Planning and organising
- Problem solving and decision making
- Collaboration and teamwork
- Adaptability and continuous improvement
- Communication and interpersonal effectivenes
APPLICATION DEADLINE
15 June 2026Send your CV and Cover Letter to: hr@diasporainsurance.comJob Features
| Job Category | Business |
Position Title: Accountant (UK) Department: Finance Location: Birmingham, United Kingdom [In-Person Only (Not a Hybrid Role)] Salary: £28,000 – £30, 000 ROLE PURPOSE The Accountant (...
- Deliver engaging and practical training sessions focused on life insurance sales within a contact centre environment.
- Facilitate new hire onboarding and ongoing product, systems, and process training.
- Train staff on lead conversion techniques and client engagement best practices.
- Design training content, manuals, role plays, and assessments tailored to the sales environment.
- Evaluate training effectiveness through assessments, coaching, and performance metrics.
- Collaborate with Team Leaders, Sales Managers, and QA to identify training gaps and improvement areas.
- Keep up to date with industry trends, product knowledge, and regulatory requirements.
- Monitor and report on training impact and staff development progress.
- Foster a positive learning environment and promote continuous professional development.
- Minimum of 5 years’ experience facilitating training in a life insurance environment.
- Experience working in a BPO (Business Process Outsourcing) setting is highly advantageous.
- Proven experience training on sales techniques, objection handling, and lead conversion.
- Familiarity with CRM tools and call centre systems.
- Prefer bachelor’s Graduate Degree + Other tertiary qualifications is required; a relevant qualification in Training & Development, Insurance, or Sales is an added advantage.
- Strong facilitation and presentation skills
- Excellent communication and interpersonal skills
- Ability to coach and motivate staff
- High attention to detail and organisational skills
- Analytical and able to assess training needs and outcomes
- A proactive and hands-on approach to training delivery
- This is a full-time on-site position based in Midrand, South Africa.
- The role requires availability for scheduled training sessions, including occasional Saturdays.
Job Features
| Job Category | Customer Service, Sales |
Job Title: Training Officer Location: Midrand, South Africa (On-site) Salary: Market Related (R15,000 – R20,000) Reporting to: The Human Resources Manager About Diaspora Insurance Diaspor...
- Team Leadership: Recruit, train, and mentor a team of office sales advisors and independent sales agents to achieve individual and collective sales targets.
- Business Unit Strategic Planning: Develop and implement business plan and marketing strategies tailored to specific client segments.
- Sales Strategy: Develop and implement effective strategies to meet or exceed sales targets for new and existing business.
- Performance Monitoring: Track and analyse sales metrics (KPIs) to identify trends, provide feedback, and prepare forecasts for senior management.
- Performance Management: Set sales goals, monitor performance metrics, and provide feedback and coaching.
- Regulatory Compliance: Ensure all sales practices meet standards set by regulatory bodies (such as the FCA in the UK) and internal company policies.
- Relationship Management: Build and maintain long-term relationships with key stakeholders.
- Customer Support: Handle escalated customer inquiries, mediate disputes, and ensure high levels of client satisfaction.
- Market Analysis: Stay updated on industry trends, competitor activities, and market
- Reporting: Manage sales administration, maintain records, and report progress to senior management.
- Education: Typically requires a Bachelor’s degree in Business, Finance, Marketing, or a related field.
- Experience: Proven experience as a Sales Manager in the life insurance industry. Five (5)+ years of experience in life insurance sales, with at least 2 years in a supervisory or managerial role.
- Technical Skills: Proficiency in CRM software, Policy Admin System, sales analytics tools, and Microsoft Office Suite.
- Soft Skills: Strong negotiation, interpersonal communication, and strategic thinking abilities.
- Strong understanding of life insurance products and services.
- Recruitment, training, excellent leadership and team management skills.
- Exceptional communication and interpersonal abilities.
- Ability to develop and execute sales strategies.
- Strong analytical and problem-solving skills
- Access to branded company pool cars
- 28 days paid annual leave (including bank holidays)
- Company events
- Company pension
- Free parking
Job Features
| Job Category | Business, Sales |
Job Title: Insurance Sales Manager About Diaspora Insurance: Headquartered in Birmingham, UK, Diaspora Insurance is a fast-growing insurance company focused on crafting and delivering bespoke insuranc...
- Manage daily organic posting across Facebook, Instagram, TikTok, YouTube, X (Twitter), and LinkedIn.
- Execute the approved social media content calendar in alignment with campaigns, product launches, and events.
- Adapt captions, formats, and posting styles per platform while maintaining brand tone and compliance.
- Support marketing campaigns, PR initiatives, and events through organic amplification.
- Monitor and respond to comments, messages, and mentions across all platforms in a timely and professional manner.
- Foster positive, respectful engagement within diaspora communities.
- Identify and escalate sensitive queries, complaints, or product-related questions in line with internal compliance and escalation procedures.
- Monitor audience sentiment and recurring feedback, sharing insights with the wider marketing team.
- Support influencer and community partnership campaigns through content coordination and organic amplification.
- Act as the day-to-day point of contact for influencers and partners for: Posting timelines, Content formats & Brand guidelines and tagging requirements
- Track influencer and partner deliverables against agreed schedules and flag delays or gaps.
- Maintain an influencer and partner activity tracker (posting dates, content live links, engagement metrics).
- Localise approved messaging and captions for different African corridors and audience segments.
- Ensure cultural sensitivity and relevance in day-to-day engagement.
- Work closely with Content, PR, and Events teams to support corridor-specific campaigns.
- Publish content supplied by Content Creators, Designers, and the PR & Events team.
- Ensure assets are formatted correctly and meet quality standards before publishing.
- Support approved live or near-live organic coverage during events.
- Track organic social performance metrics including engagement, reach, impressions, follower growth, and response times.
- Track influencer and partner post performance at a content and engagement level (not ROI or sales attribution).
- Prepare monthly organic social and influencer activity reports highlighting trends, reach, and engagement.
- 2 – 4 years’ experience managing organic social media for a brand or agency
- Demonstrable experience coordinating influencer or partner-led social campaigns
- Strong understanding of organic social media best practices and platform algorithms
- Excellent written communication and stakeholder coordination skills
- Proven experience in community management and audience engagement
- Ability to manage multiple platforms, partners, and deadlines simultaneously
- Meta Business Suite
- Native analytics tools (TikTok, X, LinkedIn, YouTube)
- Social scheduling tools (e.g. Meta Scheduler, Hootsuite, Buffer)
- Influencer / content tracking tools (or structured trackers in Google Sheets)
- Basic creative tools for light edits only (Canva, CapCut, Adobe Express)
- Degree or diploma in Marketing, Communications, Media, or a related field
- Experience working with influencers, ambassadors, or community partners
- Experience working with multicultural, community-led, or diaspora audiences
- Exposure to regulated industries such as insurance or financial services
- A dynamic, impact-driven work environment focused on cultural engagement.
- Competitive salary and growth opportunities within an expanding international brand.
- Opportunities to experiment, innovate, and directly influence marketing performance.
- On-site role in a collaborative team environment, based in Birmingham HQ.
Job Features
| Job Category | Marketing |
Job Title: Social Media Executive (Organic) Department: Marketing Reports to: Head of Marketing Location: On-site, Birmingham, UK Contract Type: Full-time Salary Range: £28,000 – £32...
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